Thursday, November 24, 2011

09.00-09.45 Registration

10.00-11.30 Russian and global mobile VAS market trends (with a special focus on China):
Moderator: Michael Novikov (CEO, ADMIN Ltd.).
Keynote speech: Kirill Petrov (Managing Director, i-Free Innovations);
Russian VAS market (Nadezhda Antsiferova, Chairman, Mobile Content & Service Provider Association);
VAS and mobile Internet in Chinese market (David Song, Co-Founder, Great Wall Club);
Publishing in China (Eugeny Kosolapov, Director, i-Free Asia).

11.30-12.00 Coffee break

12.00-12.40 Global mobile VAS market trends (continued):
Moderator: Michael Novikov (CEO, ADMIN Ltd.).
Mobile in Japan (Kei Shimada, Founder and CEO, Infinita);
Implementation of VAS in European operators: Experiences, Challenges and the Road ahead (Anastassia Lauterbach, Senior Vice President Global Operations, Europe, Qualcomm).
12.40-13.45 Mobile applications (trends and global marketplaces):
Mobile ecosystems: platforms, apps and developers (Michael Vakulenko, Research Partner, VisionMobile);
Mobile applications: new players and new markets (Roman Savvin, Business Development Director, sicap);
Opera Mobile Store (Mikhail Ilin, General Manager, Russia, Opera Software).

13.45-15.00 Lunch

15.00-16.30 Mobile applications (marketing and monetization; games and entertainment apps):
Moderator: Michael Novikov (CEO, ADMIN Ltd.).
Mobile development strategies 101 (Olga Steidl, Vice President, SPB Software);
Misha Lyalin (Managing Partner, Kite Ventures; Chaiman, ZeptoLab);
B2B or not B2B – mobile sales beyond AppStore (Nikolai Shelestov, Head of Mobile Partnerships, Alawar);
Freemium games: yesterday! today!!! tomorrow???? (Mikhail Bazhenov, CTO, Dynamic Pixels);
IP extension to mobile games (Alexey Sazonov, Sales and Marketing Director, HeroCraft).

16.30-17.00 Coffee break

17.00-18.00 Round table: Mobile applications (global strategy; how to conquer the world and how to repeat success stories):
Moderator: Michael Novikov (CEO, ADMIN Ltd.).
Anna Artamonova (VP Strategic Projects, Mail.Ru Group);
Misha Lyalin (Managing Partner, Kite Ventures; Chaiman, ZeptoLab);
Mikhail Minakov (CEO, Dynamic Pixels);
Kirill Petrov (Managing Director, i-Free Innovations);
Olga Steidl (Vice President, SPB Software);
Michael Vakulenko (Research Partner, VisionMobile).

18.10-19.30 Nokia event (St. Petersburg Hall).

19.30-21.30 Dinner and awards ceremony:
19.45-20.40 Russian Mobile VAS Awards'2011 (sponsored by Amdocs).

Friday, November 25, 2011

10.00-11.30 : Mobile carrier role in changing VAS ecosystem:
Moderator: Sergey Skripnikov (Head of Media Relations, Ericsson).
Mobile commerce vs CPA or the harmonious development of both directions (Yaroslav Svintsov, Interactive Services Dept. Director, MTS);
Kyivstar Appstore (Sergey Leschenko, Multimedia & New Business Dept. Head, Kyivstar);
Mobile Internet as a main driver for VAS-services growth (Alexey Krasnoselskiy, Head of Mobile Internet, VimpelCom);
SMS-Dating is alive? Social networking are not only for smartphones? Classic services in the new realities of the market (Vadim Bespalov, Senior Product Manager, VimpelCom);
Denis Nochevnov (New Technologies & Services Director, MegaFon).

11.30-12.00 Coffee break

12.00-12.20 Keynote speech: Ralph Simon, Chairman Emeritus & Founder, MEF - Americas).
12.20-13.45 New mobile devices and platforms - new opportunities (for developers, content providers, carriers):
Moderator: Michael Novikov (CEO, ADMIN Ltd.).
Nokia ecosystem development (Sergey Rudenko, Ecosystem Developer Experience Lead, Nokia Russia);
Windows Phone 7.5: application development and monetization (Vladimir Kolesnikov, Developer Evangelist, Microsoft);
Smartphones invasion - new opportunities for operators (Dmitry Muravin, Operations & Business Processes Support Systems Department Expert, Northern Europe & Central Asia, Ericsson);
Credit card payments integration in mobile applications (Dmitry Kornienko, Pay-Mobile Project Head, PayOnline).

13.45-15.00 Lunch

15.00-16.40 Mobile Internet and social media:
Moderator: Michael Novikov (CEO, ADMIN Ltd.).
Facebook for mobile: how we work with carriers (Ekaterina Skorobogatova, Growth Manager Russia, Facebook);
Yuri Ivanov (Project Manager, Odnoklassniki);
Online services: how to monetize on users who are not online? (Alex Kurenev, Head of Mobile, Mamba);
Mobile Internet monetization (Mikhail Maly, Mobile Products Sales Head, Begun);
History and perspectives of mobile marketing on an example of social and mass media (LiveJournal & Gazeta.ru) (Elena Pikunova, Mobile Solutions Director, SUP Media).

16.40-17.10 Coffee break

17.10-18.15 New ideas and start-ups:
Moderator: Michael Novikov (CEO, ADMIN Ltd.).
Andrey Baskov (CEO, Touch Instinct);
Ilya Chernetskiy (Project Manager, DealHunter);
Anton Lebedev (CEO, Wizee Shopping);
Daniil Rumyantsev (Developer, Menutka);
Mikhail Zarin (CEO, Mobiety).

If you have any questions, please, contact us at: org(at)vasforum.ru

English | Russian

©2004-2011 ADMIN Ltd.